Google Ads Management Focused on Qualified Enquiries
Search, Performance Max, Shopping and YouTube campaigns built on accurate conversion tracking and managed with discipline, so that your budget goes to searches that are likely to become customers.
Google Ads can be the fastest way to reach people who are actively looking for what you sell, and also the fastest way to waste money. The difference usually comes down to three things: tracking that records real conversions, account structure that matches search intent, and landing pages that deliver on the ad’s promise.
We manage accounts for local service businesses, e-commerce stores and B2B companies across many countries. Your account remains in your ownership, budgets are paid directly to Google, and our management fee is quoted separately so you can see exactly what you pay for.
Well suited to
- Trades and emergency services
- Clinics and professional services
- Online stores with clear margins
- B2B firms with high-value leads
Google Ads Management: what we deliver
Account audit
Wasted spend, search term quality, match types, bidding strategy, conversion setup and policy issues reviewed in detail.
Conversion tracking
Enquiry forms, calls, purchases and offline conversions tracked through GA4 and Google Tag Manager with consent settings appropriate to your market.
Search campaigns
Keyword research, negative keyword lists, responsive search ads and assets built around commercial intent.
Shopping and Performance Max
Product feed optimisation and asset groups for e-commerce, with guardrails to protect brand and margin.
Landing pages
Fast, focused landing pages built to match each campaign. See website development.
Microsoft Advertising
Campaigns imported and adapted for Bing, which can be cost-effective for B2B and some international audiences.
How it works
Measure first
No meaningful budget is spent until conversion tracking is verified.
Structured launch
Campaigns launch with conservative budgets and tight targeting.
Weekly optimisation
Search terms, bids, ads and landing pages are refined based on data.
Scale what works
Budget is increased only where cost per lead or return on ad spend supports it.
Good to know
Industries we support with google ads management
Related services
Frequently asked questions
What budget do we need for Google Ads?
Can you take over our existing account?
Do you run ads in multiple countries?
Is there a lock-in contract?
Let’s talk about your google ads management project
Tell us what you need and we will reply with practical next steps and a tailored quote. No obligation.